Delicious Like Chocolate. Sustainable by Design.

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The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

The world’s tastiest cocoa-free chocolate.

100% Ethical, 100% Sustainable, 100% Delicious.

CHILD & SLAVE
LABOUR

Our products are slave free. There are 1.5m child labourers in Ghana & Ivory Coast farms

100%

LESS
DEFORESTATION

80% of W. African rainforest lost due to deforestation since 1990 to plant more cocoa crops

80%

LESS WATER
USAGE

OUR PRODUCTION USES 80% LESS WATER THAN THAT OF CONVENTIONAL CHOCOLATE, WHICH USES 55% MORE THAN BEEF

We’re the UK’s first company to bring cocoa-free chocolate to market. Why? Cocoa prices have skyrocketed, global supply is shrinking and the environmental and ethical costs are coming under sharper scrutiny.

We use cutting-edge science and fermentation magic to transform abundant, affordable and sustainable ingredients into a delicious cocoa-free chocolate that snaps, tastes and melts just like conventional chocolate.

CHILD & SLAVE
LABOUR

Our products are slave free. There are 1.5m child labourers in Ghana & Ivory Coast farms

100%

LESS
DEFORESTATION

80% of W. African rainforest lost due to deforestation since 1990 to plant more cocoa crops

80%

LESS WATER
USAGE

OUR PRODUCTION USES 80% LESS WATER THAN THAT OF CONVENTIONAL CHOCOLATE, WHICH USES 55% MORE THAN BEEF

100%

DELICIOUS &
SUSTAINABLE

We only use affordable and abundant whole ingredients. No artificial flavours, no syn-bio, non-GMO

80%

LESS GHG
EMISSIONS

Production of our choc generates c. 80% less CO2 compared to conventional chocolate

From milk to dark, Win-Win works in all chocolate applications

PASTRIES, CAKES, DOUGHNUTS, BISCUITS, COOKIES, COATINGS, SAUCES, DESSERTS

TOAD Bakery

Toad

“Our Win-Win choc pastries are a real hit with our customers, we simply can’t make enough!”

Lyaness

Mr Lyan

“We’ve always loved collaborating with friends, pioneers and likeminded innovators and Win-Win has this in spades.”

Apricity

Chantelle Nicholson

“Working with Win-Win means incredible flavour, minus the cocoa footprint - sustainable, innovative, and delicious”

As seen on...

What's

New?

Why is chocolate getting more expensive?

Chocolate lovers might have missed the headlines that the cost of making their sweet treat is getting more expensive, but they certainly will have felt it in their pockets. Read more

What is Carob?

Carob is one of our hero ingredients and there’s a ton of reasons why. Ceratonia siliqua is an evergreen tree that’s native to the Mediterranean where it’s been cultivated for thousands of years. Today, you can even find it as far afield as Australia. Let’s delve into the tasty and often misunderstood world of carob, exploring its benefits, the reasons why it's often compared to cocoa and why it’s regarded as a super sustainable superfood. Read more

Fermentation: The Centuries-Old Process That’s Shaping a New Future of Chocolate

Cheese, coffee and chocolate. What do these three tasty things have in common? You guessed it: fermentation! Let's take a closer look at this magical process that’s key to unlocking a world of deliciousness and a myriad of aroma profiles in chocolate, choc, cheese and beyond. Read more

THE TEAM MAKING THE IMPOSSIBLE DELICIOUSLY POSSIBLE

From Master Chocolatiers, to Food Scientists, and from Financiers to Ops Wizards, we’ve been busy building a team of experts (and chocoholics!) that has over four decades of combined chocolate and confectionery experience.

What’s more, we’ve amassed a ton of awards in the past couple of years! Think “Best Finished Product” at the International Confectionery Awards, “Most Innovative Sustainable Solution” at Food Ingredients Europe and “World’s 50 Most Impactful Companies to Work For” by Impact Fifty.

Meet the gang Work with us